College Colors Day - September 1, 2006

College Colors Day - September 1, 2006
Participate in the 2nd Annual Nationwide Celebration

ATLANTA, Ga., (August 31, 2006) - The Collegiate Licensing Company (CLC), the oldest and largest collegiate licensing agency in the nation, and San Jose State University are proud to announce College Colors Day 2006.

College Colors Day, which coincides with both "back to campus" and the kick-off of intercollegiate athletics, strives to promote higher education through increased public awareness and celebrates the achievements of colleges and universities, acknoledging their critical and fundamental importance to the United States.

"College Colors Day is gradually becoming a customary dress-down day for companies and organizations across the country - a casual Friday to start the Labor Day holiday weekend," said Kit Walsh, senior vice president of marketing for CLC.  "With the participation of more than 400 companies and the support of all CLC member institutions, College Colors Day 2005 was a tremendous success; we anticipate 2006 to be even bigger."

Companies or organizations that wish to participate in College Colors Day will be recognized under the "Partners" section of the College Colors Day website at http://www.collegecolorsday.com/.  To add your company or organization to the list of participants, simply send an email to thawks@clc.com stating the name and location of your company.

For those wanting to promote College Colors Day at school or work, free downloads are available at www.collegecolorsday.com.  A ready-made College Colors Day promotional flyer is available, as well as a downloadable College Colors Day logo.

In addition, CLC has teamed up with numerous retail stores across the country to promote the College Colors Day celebration.  Please visit the "College Retailers" section at www.collegecolorsday.com for a complete list of participating retailers.

About the Collegiate Licensing Company:
The Collegiate Licensing Company is the oldest and largest licensing agency in the nation.  CLC currently represents more than 200 colleges, universities, bowl games, athletic conferences, the Heisman Trophy, and the NCAA (including Men's and Women's Final Four, the College World Series, and all NCAA Championships).  Headquartered in Atlanta, CLC is a full-service licensing representative, which employs a staff of more than 80 licensing professionals with the capability to establish and manage every aspect of a collegiate licensing program.

For more information on College Colors Day 2006, call Tim Hawks at (770) 956-0520, or send email to THawks@CLC.com.