SAN JOSE, Calif. - San José State Athletics is excited to announce a new partnership with Teamworks Influencer, aimed at providing student-athletes with enhanced Name, Image, and Likeness (NIL) opportunities. The collaboration will enable Spartans to maximize their NIL potential while gaining access to a range of premium tools and resources for revenue generation.
"Utilizing Teamworks Influencer for messaging and schedules for our student-athletes has been a game changer for our athletics department, so it made sense to combine resources and add Teamworks Influencer to help provide additional NIL opportunities," said Scott MacDonald, Senior Deputy AD for External Operations. "The Teamworks Influencer app has education modules to help student-athletes learn how to grow their brand and in turn create additional revenue streams through NIL, while also allowing the department to share photos and videos to add to their platforms in an easy, efficient way with face recognition software."
“We are incredibly excited to be a part of San José State Athletics’ commitment to empowering student-athletes in the NIL space,” said Teamworks Influencer Senior Account Executive Sean Kelly. “By equipping these athletes with the tools to enhance their personal brands and manage their NIL opportunities, we are opening doors to new possibilities that will benefit both them and their communities. We look forward to seeing how this partnership will help the Spartans excel.”
Collaboration with Teamworks Influencer:
- Influencer, a leader in NIL solutions, is partnering with more than 270 colleges, including San José State, to equip student-athletes with the tools to manage and maximize their NIL opportunities.
- Teamworks, an industry-leading platform for athletic departments, will integrate with Influencer to streamline communication and resources for student-athletes.
Enhanced NIL Opportunities for Student-Athletes:
- Student-athletes at San José State will gain access to a suite of tools that empower them to monetize their name, image, and likeness through personalized strategies.
- Influencer's platform allows athletes to connect with brands, influencers, and other potential sponsors to explore new revenue-generating partnerships.
Access to Premium Content:
- Through Influencer, San José State athletes will have access to a wide variety of high-quality, brand-approved content such as images and videos to promote their NIL deals across social media platforms.
Teamworks Integration:
- Seamless integration with Teamworks will provide athletes with an efficient way to manage their schedules, communications, and NIL-related tasks, all in one place.
Focus on Education and Empowerment:
- Influencer will offer educational resources and guidance to help student-athletes understand the intricacies of NIL deals and make informed decisions.
Expansion of Spartans' Marketability:
- This partnership further enhances San José State Athletics' commitment to providing student-athletes with the resources necessary to excel both on and off the field.
- The program is designed to empower athletes to leverage their personal brands and open doors to a wide range of opportunities.
About Teamworks Influencer:
Teamworks Influencer, available on Teamworks' Operating System for Sports™, is the leading athlete brand-building and NIL business management app for over 270 elite collegiate and professional sports organizations. The Influencer athlete app educates student-athletes, coaches, and staff for the NIL era in a safe and compliant environment, all powered by best-in-class content delivery for student-athletes to access and share content to their social media channels. The Influencer platform also includes the impactful Influencer Exchange. Schools can direct businesses, collectives, and fans seeking to find, communicate with, pay, and report NIL transactions with student-athletes in this school-customized NIL exchange. The Influencer Local Exchange maximizes the student-athlete wallet share while streamlining compliance and tax reporting responsibilities. To learn more about the Influencer Exchange, please visit teamworks.com/influencer
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